The Psychology Behind Scented Nostalgia

The Psychology Behind Scented Nostalgia

Why does the smell of freshly baked cookies spark vivid childhood memories of your grandma’s homemade baking? Why does the scent of a woman’s perfu...

Benefits of Using Bakhoor in Your Home

Bakhoor is aromatic incense made of wood chips, soaked in fragrant oil and mixed with other natural ingredients like sandalwood, musk, and resin. W...

Aromatic Stories - The Power that Scents Hold Over Our Memories

Unlike any of the human body’s other senses, smell has the power of replaying long-forgotten memories. We have all been in those unexplainable situ...

Perfumes & Emotional Connections - How Certain Fragrances Affect Our Mood

You have been waiting for the intensity of the summer to subside for the last few months. Or you might just be waiting for your next holiday season...

Intertwining Scents & Personality - Choosing the Right Fragrances

It isn’t just about how you look, but how you smell that can significantly impact your overall first impression. We have all been in a situation wh...

Your Complete Guide on How to Use Bakhoor

With its exquisite fragrance and delicate aromatic notes, bakhoor is a treat for all perfume enthusiasts. Originating from Yemen, these earthy-scen...

The Top Scented Notes to uplift your mood

Did you know that different scents can affect your mood differently? Smell is the strongest of the senses that can influence our brain activity. O...

The Fascinating History of Perfumes

You don't have to be a history buff to be fascinated by the intriguing history of perfumes. Although archaeologists haven't been able to trace the ...

A Guide About Different Notes of Perfume and What They Represent

Shopping for perfumes is no easy feat. While smelling different notes of fragrances at your favorite perfume shop might seem fun, it can get quite ...

story of bakhoor - origins of the aroma of middle east

The Story of Bakhoor - The Origins of the Aroma of Middle-East

While perfumers in the West have always had a preference for lighter fruity and citric notes, perfume lovers from all over the world are gradually ...

The Science of Perfumery - A Beginner's Guide

There is something incredibly elusive yet captivating about perfumes. Fragrances have the power to trigger vivid memories and emotions that no othe...

How is Oud different from other Perfumes?

Oud is one of the most expensive and desirable perfume ingredients in the world. It has an intoxicating musky scent that can be quite potent and ha...